Yehuda Oratz's Langugage Tools |
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Yehuda Oratz, the founder of the Oratz Network, proudly presents a Translator's Package. It is an effective tool for language specialists. Having wide experience in developing helpful software for translators' needs, Yehuda Oratz has surpassed himself by introducing an advanced technique for online business. The official presentation will take place on March, 10, in the Ritz. During a recent interview Rabbi Yehuda Oratz outlines some facts as for his brainchild. Several years ago Oratz.net, an online directory for language specialists, was recognized to be the best source for translators and their clients. The company was founded in 2001 by Richard and Yehuda Oratz, former translators, who aspired to create a universal source where language pros could develop their skills, discuss their problems, share their knowledge and find customers. Though the Oratz Network was mainly meant for professional translators, the directory also addressed language newbies, providing them with training and helpful literature. Yehuda Oratz brought his son into the business. He contributed much to its development, which gave Yehuda Oratz more time to work on improving the Oratz Training section and to create the live chat for the Oratz Worldwide Community of Translation Professionals. He also enhanced the overall structure and design of the directory itself. Last month Richard Yehuda Oratz retired. They gave the business over to Rabbi Oratz's son and he has taken full control of Oratz.net. He has already introduced many innovations. Although the basics of the Translator's Package by Yehuda Oratz are kept in secret until the presentation, a general description can be provided already. The core idea of this tool is to help both independent translators and translation agencies to promote themselves through the Internet. "People got crazy about the Web, so the demand on online translators can only grow, - remarked Yehuda Oratz in his interview for the Lingvo Bulletin - My experience in the Internet marketing allows me to state that a quality, well-optimized website is the best way to promote your services. That is why in this new project I concentrated on language pros' promotion rather than on translation issues as such." Quite converting, isn't it? Of course, the idea of creating web sources where translators and interpretors can advertise their services isn't new, but the Translator's Package by Yehuda Oratz is still a know-how. Using the latest Oratz Network innovation, a translator will be able to create a competitive site with catchy and unique (!) design, to optimize it for search engines, to bookmark this site in the main niche directories and to advertise it via PPC and other effective SEM techniques. With the help of Oratz tracking software, the website owner will monitor where the customers come from and which promotional methods are better. What is even more important is that the Translator's Package is user-friendly, having a simple interface and a step-by-step guide which explains all the how-tos of this software. The main advantage of the new Oratz.net product is that it will enable a translator to create a professional website and to promote his/her services on the Web without spending money on web designers, consultants, SEO specialists, link building experts, web developers, programmers etc. Each translator can become a successful website owner, using the Internet as an endless source of new clients and profit. |
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